![]() The good news is that the other issue I had with the group previously (that “they don’t really transmit their happiness to the audience”) is at least partially alleviated here, as their upbeat deliveries combine with the production to allow the audience to share in the good vibes, even if the romantic angle of the writing doesn’t really shine through. Lead singing duties are once again shared between several different artists, and just like I said in my last review of the group, “as equitable as the arrangement might be, it’s also completely unnecessary.” The different vocalists sound slightly different this time around (I can at least tell when they pass the baton between singers this time), but they’re still literally interchangeable, and there’s no reason why we have to be subjected to so many different singers on the same song. In short, the producer deserves some props here, and it’s a shame that the rest of the track doesn’t live up to the sound’s promise. All of this combines to enhance the forward-looking nature of the lyrics, infusing them with an extra dose of optimism and cheer that will make this thing a staple of party and especially wedding playlists this summer. The brisk tempo, the rapid-fire nature of the riffs, and a sizzling electric guitar push the energy level into the stratosphere, and the bright instrument tones plant the vibe firmly on the sunny side of the fence. There really isn’t a whole lot to the arrangement here: An acoustic guitar and restrained snare cover the opening verse, some electric axes and a full drum kit jump in for the chorus, and the bass guitar also stands out a lot more (and has a bit more groove and personality) than in most other mixes. The production is probably the high point of the song, as it does a decent job creating a positive, high-energy atmosphere. It’s a thing that exists, and unless the listener has a wedding or some other life-changing event to give the song meaning, it doesn’t really stand on its own. While the song has got an upbeat, wedding-ready feel to it, it also doesn’t offer anything more than overused platitudes, and doesn’t do anything that really sticks in the listener’s mind. With Boyfriend country becoming a thing late in 2019, however, the genre climate still seems favorable to a group leaning on lightweight love songs like King Calaway’s debut, so the crew is back with a new single “No Matter What,” the second release from their debut album Rivers. ![]() predicted: Radio didn’t embrace the manufactured supergroup, and “World For Two” barely cracked the top fifty on Billboard’s airplay chart before crashing back down to earth. ![]() Remember when King Calaway was the next act in line to destroy country music? Instead, a funny thing happened on the way to that “preordained” #1 that Kyle C. “No Matter What,” King Calaway can’t seem to rise above their generic and lukewarm material.
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